Objective: The Student Sex Work Project was set up at Swansea University (Wales) to locate students involved in the sex industry, discover their motivations and needs, and provide an evidence base for the development of policy and practice with regard to the phenomenon. Design and Method: Data was gathered through an online survey. A crosssectional design was employed. Participation was not randomized. The recruitment of respondents focused on Wales, later extending to the UK. Respondents were recruited through different channels e.g. the NUSE database, strategic campaign, etc. to a total of 6,773 respondents. Ethical approval was granted by the College of Law Research Ethics board at Swansea University. Results: Student involvement in the sex industry in the UK is a fact, both for female and male students. The prevalence of students considering to take up seks work is even larger. Student’s motivations for going into sex work range from financial to pleasure oriented. Conclusions: The student sex work project offers the empirical foundation needed in the ongoing political and academic debates on the phenomenon of student sex work. Data provided by the student sex work project debunks several cultural myths about who we imagine to be the ‘average’ student sex worker.